News from the leading Bay Area Z-CoiL Distributor!
Z-CoiL's are revolutionary footwear specifically designed to relieve foot, leg knee and back pain. They are built on a solid orthotic platform and feature a conical spring in the heel that reduces impact by 50% when you take a step. Try some today and experience this extraordinary footwear for yourself!
I had an experience yesterday with a company who sells posters for labor law. We have to post current labor laws in our store for our employees in order to comply with federal and state regulations. I have always ordered them from this company, but searched around to see what the going rate was. I found some less expensive, but since I usually try to remain loyal to a company if they treat me right, I went through the order process on their site. At checkout time, I looked at the total and it did not add up right. The cost of the posters was shown as was the tax, but the total was $8.50 higher then the two together! I called the business and was told that there is an $8.50 charge to ship a poster to San Jose, California and they just slid the cost in there... I went ahead and ordered anyway but sent a note to the company telling them that I thought the shipping cost was outrageous and that although they advertised the lowest price, they just hid the shipping charges making it just marketing hype.
Usually, I receive a note back from someone in customer service explaining the reasoning, but I did not expect the response that I received!
"Caesar,
You have no idea what shipping costs are, nor do you understand the value of our pricing. I suggest you take your business elsewhere.
[president's name]
President
[company name] "
I was shocked to say the least! You see, that is not exactly what I call a customer service attitude... Especially from the president of the company! Unfortunately, the posters had already shipped, other wise I would have canceled.
We have a much different approach to customer service. We have a "12 Steps for Gold Standard Service" that we follow. We assist the customer with their purchase, including taking their shoes on and off and ensure that the shoe is fit well and the customer is satisfied. We send a feedback card out to each person when they buy shoes to solicit how we are doing and how the Z-CoiL Footwear is working out for them. We take that card seriously and personally call any person who has an issue with their Z-CoiL experience.
If we took any different approach to customer service, we would not be doing our job. I guess the difference is that we are a specialty pain relief center geared towards changing customer's lives. Our customers are people who are trying to lead a pain-free life, and we have to deal with the emotions that they bring in during their struggles.
Till later,
Caesar...
